CIVVIES by AKONG

Leisurewear Extraordinaire

 

THINK ABOUT THE MOST COMFORTABLE ITEMS OF CLOTHING YOU OWN RIGHT NOW

You know, the ones that you get changed in to when you come home after a long day at work and would just live in 24/7 if you didn’t have certain "standards" to uphold? The trouble is, our comfiest sweats are totally fine to wear at home when nobody is judging, but let’s be honest, we would not be seen dead in them out there in the real world.

Wouldn’t it be just awesome if we could have that level of comfort in the rest of our wardrobes? Is that really too much to ask?

INTRODUCING "CIVVIES" BY AKONG

The idea for these "civvies" came out of my struggle to find cultishly-cool casual wear that suits my creative, work-from-home lifestyle.  I decided to unleash my design powers to fill this gaping hole in my life where super-fabulous leisurewear should be – super easy, pull-on sweatshirts and joggers, that aren’t all ‘street’ or athletic-looking, with no zips, no rips, no gratuitous details … simple, but just ridiculously fabulous!  I call it ‘Leisurewear Extraordinaire’.

The fabrics I used were sourced directly from a textile producer in Italy, and are cleverly double-sided. 100% cotton jersey is bonded on one side to a more luxurious fabric on the other, so that my joggers have the same comfortable feeling of your favourite sweats on the inside, while looking KAPOW! on the outside. And if, like me, you have glitter running through your veins, you will totally get why these had to have the right amount of sparkle!

I made the sweatshirts in the same double-sided fabrics as the joggers so you can wear them together if you like the fully co-ordinated look or easily mix-and-match with other items in your wardrobe. They are guaranteed to go with almost any of your favourite bottoms, from jeans to skirts to shorts. I have cut these to a very relaxed, slouchy fit, with a flatteringly curved hem. And the beauty of these is that the design is customisable. It can be produced plain, or embellished on the front or back, as with mine, with any available appliqué design. You can even customise with your own text to create cool slogan designs.

IF THIS PROJECT EXCITES YOU AND YOU WANT TO KNOW HOW YOU CAN USE MY PRODUCT IDEAS TO START YOUR OWN THING, I WOULD LOVE TO TALK TO YOU!

CONTACT ME FOR MORE DETAILS -->